Apply for funding
Goodwell invests in innovative companies making essential goods and services more accessible and affordable to communities across Africa. Our hand-on investment approach is led by our local teams based in Nigeria, Kenya and South Africa.
How the application process works
We understand that finding the right investors for your business is crucial, which is why we’ve designed a streamlined and thorough process to ensure we’re a great fit.
Apply for funding
We’ll carefully review your application and if it seems like you might be a good fit, we’ll let you know within 15 business days.
To learn more about your company, management team and overall ambitions, we’ll schedule an introductory online meeting.
During this phase, we’ll carefully review business and legal documents and complete an in-depth screening process that may take several iterations.
Our custom approach to every investment is to determine the ideal investment instruments and structure. After in-depth conversations and plan iterations we will present a full proposal to our external Investment Committee for approval.
This is the beginning of our long-term relationship. We take a patient, hands-on approach to support you in achieving your goals.
Join a community of impact-driven entrepreneurs
If you’re ready to take the leap, apply for funding today.
Based on the African continent
Diverse leadership team with African founder/co-owners
Creating a positive social or environmental impact with your business
Delivering essential goods and services to you community
Planning to grow significantly in the next five years
Advice and mentorship
Strong global network
“From the time we started the conversation with Goodwell, we’ve always looked to the future together. With their investment, we’re enabling farmers and distributors to grow their incomes, giving them the ability to set up formal businesses.”
Elia Timotheo, CEO, East Africa Foods
Financing the next generation of African entrepreneurs
Goodwell is actively investing across Africa through two different funds.